Now a days 360-degree product photoshoot is one of the most important shots for photographers. The main reason for this is the competitiveness in the eCommerce business. Everyone wants to increase their conversion. Hence 360-degree product photograph is very important. Customers these days are not only happy with seeing a single part of the product they want to see every angle this is why 360-degree product photoshoot is getting popular.
In this blog, we are going to discuss what this photograph actually is and why it’s important for a great conversion rate.
What is a 360-degree product photo?
In simple words, 360-degree product photos are a series of still images. In detail when a photograph is done in a sequence to use it for rotation and show the specified degree of the product is called 60-degree product photos. However, the process of creating 360-degree photos is quite simple as it looks. 360-degree photos are one of the most interactive photos in the e-commerce business.
The process of making 360-degree product photos start from clicking every angle of the product. Then these images march together using specialized software. When customers see the ultimate results, they feel they are in a real shop.
Now we will discuss how clients will be benefited from 360-degree photos?
There are plenty of benefits of 360-degree product photographs. Those are discussed below:
In the beginning, they will increase the conversion rate of your e-commerce websites. It will also bring a great amount of traffic to your website.
You will also able to keep the customer longer on your website compared to a static image with a single angle of the product.
It will also help you to decrease the rate of return and refund. Because customers will have an idea about the shape, size, style, and real color before purchasing the product.
Last but not the list it will help you to show extra details like links, annotations, or animation to 360-degree photographs. All this thing will not only give customers a real feeling of the product it will also motivate them to purchase the product.
How to create 360-degree product photographs?
Being a businessman, your concertation always should be on growing your business. So, if you wondering how to make a 360-degree photo t’s simple you just need to hire a professional photographer he will do the rest. Because they have all the necessary things to make stunning photos.
Besides choosing a photographer you need to choose an outsourcing image editing partner as well. Because it’s not possible to capture a perfect photo all the time. A post-production company can apply necessary editing techniques to make the photo stunning.